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PUR

A brand of Helen of Troy Limited
Founded 1986 United States budget price

About PUR

PUR is an American consumer water filtration brand owned by Helen of Troy Limited, headquartered in Minneapolis, Minnesota. Founded in 1986, PUR is one of the two dominant faucet-mount and pitcher water filter brands in America (alongside Brita). PUR filters are certified to reduce over 70 contaminants including lead, mercury, and certain pesticides. Their faucet-mount filters and pitcher systems are widely available at major retailers nationwide.

Known for: America's leading faucet-mount water filter brand with certification to reduce 70+ contaminants including lead

Product Categories

Water Treatment

PUR manufactures faucet-mount water filters, pitcher filters, and replacement filter cartridges certified to reduce over 70 contaminants. Their MineralClear filter technology removes contaminants while retaining beneficial minerals. Faucet-mount systems install in minutes and provide filtered water on demand with a one-click bypass for unfiltered flow.

Product Lines: Faucet-Mount Filters Pitcher Filters Dispenser Filters MineralClear Replacement Cartridges
View PUR Water Treatment

Certifications & Standards

NSF/ANSI 42 NSF/ANSI 53 NSF/ANSI 401 WQA Gold Seal

Warranty

Limited warranty varies by product

Related How-To Guides

How to Install a Reverse Osmosis System

Install an under-sink reverse osmosis system for the cleanest drinking water at home -- feed water connection, filter mounting, storage tank, drain saddle, dedicated faucet, and the critical initial flush.
How to Test Your Water Quality

Test your water with DIY strips, reagent kits, or certified lab analysis -- what to test for, how to collect samples, how to read results, and what treatment actually fixes common contaminants.
How to Change Water Filter Cartridges

Swap out sediment, carbon, and specialty cartridges in whole-house and under-sink systems -- the right filters, the right schedule, and the correct order for multi-stage setups.
How to Add Salt to a Water Softener

Pick the right salt, fill the brine tank correctly, break up salt bridges, and keep your water softener running so you get consistent soft water without the scale and spotty dishes.

Common Problems

Bad Taste or Odor in Water

Water that tastes or smells off -- chlorine, rotten eggs, metallic, musty -- has a specific cause for each type. Identifying what it tastes or smells like is the fastest path to the right fix.
Hard Water Buildup

White, chalky deposits on everything -- faucets, shower heads, glass doors, inside pipes and water heaters. Calcium and magnesium restrict flow, kill efficiency, shorten appliance life. About 85% of US homes have hard water.
Low RO System Output

RO system filling slowly, weak trickle, or running out of water? Clogged pre-filters, worn membrane, low feed pressure, or waterlogged tank. Most fixes are filter replacements or pressure adjustments.